The battle of the burger chains: Which is best—Burger King, McDonald's or Wendy's?
Abstract
We present the results of a study in which integer programming was used to compare the three largest hamburger chains in the United States: Burger King, McDonald's, and Wendy's.
Repository Citation
Bosch, Robert A. 1996. "The battle of the burger chains: Which is best—Burger King, McDonald's or Wendy's?" Socio-Economic Planning Sciences 30(3): 157-162.
Publisher
Elsevier
Publication Date
9-1-1996
Publication Title
Socio-Economic Planning Sciences
Department
Mathematics
Document Type
Article
DOI
https://dx.doi.org/10.1016/0038-0121(96)00015-8
Language
English
Format
text
COinS